IBM survey suggests awareness is not enough
A recent study conducted by IBM in Great Britain uncovered some non-intuitive trends. Although millenials seem to be the most aware of environmental issues in general, they still remain grossly ill-informed about the specifics, and waste more resources than their elders. It seems, having rarely experienced shortages themselves, British youth consume utilities with little consideration while professing eco-consciousness. For instance, approximately half of millenials surveyed waste a dozen or more gallons of water per day by running the shower before use, and not turning off the tap while brushing teeth. More astoundingly, 55% of youth—and 43% of Britons overall—were unable to indicate that a dryer uses more energy than a typical light-bulb!
Frugality is founded on the principle that all riches have limits. – Edmund burke
Unfortunately, conscientious use of… [view entry]
